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May 21, 2024
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May 20, 2024
Capri Sun in new 96-ounce bottles
Beverage PackagingNew Capri Sun Bottle Shows Pouch on Label
New Capri Sun Bottle Shows Pouch on Label
When fans asked for a bottled version of the kids’ juice drink, Kraft Heinz responded with a 96-ounce bottle with the iconic pouch featured on the label.
Mastering Machinery
New Book Reveals the Secrets of Liquid Filling
You can get the perfect fill every time. Subject matter expert John R. Henry shows you how in this easy-to-read guide.
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Trends
Pharmaceuticals to Embrace Sensory Packaging
Our five senses — taste, touch, sight, hearing, and smell — allow our body to take everything in. The more senses are used, the better the memory, and the process enhanced. Here’s how this theory applies to drug development, packaging design, and patient experience.
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3 Levels of Packaging You Should Know
Your packaging strategy is an important part of your brand and marketing strategy; and needs to consider all three levels of packaging to be effective.
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